Chanel Releases No. 5 Campaign With Brad Pitt

Chanel Releases No. 5 Campaign With Brad Pitt
Entertainment
Like Us On Facebook
Like Us On Facebook

Following in the footsteps of Coco Chanel, Catherine Deneuve, Nicole Kidman and Audrey Tautou, Brad Pitt is the new face of Chanel’s iconic fragrance.

The French luxury brand’s new ad, filmed by Atonement director Joe Wright, is the first time a man has starred as the face of the famous Chanel perfume.

In the new video available on the Chanel site, Brad Pitt, lit in moody black and white against a mottled wall, talks directly to the camera: “it is not a journey, every journey ends, but we go on,” Pitt explains, as if speaking to an unseen woman.

“The world turns and we turn with it,” he intones, as the camera moves to a picture of the earth as seen from space, a bottle of Chanel No. 5 superimposed on top of it.

With a new brand tagline of “inevitable”, the choice of Brad Pitt as the face of the brand was “obvious”, according to Chanel, as soon as the company had decided that it would be a male face promoting the celebrated scent, created by Russian-French perfumier Ernest Beaux for Gabrielle ‘Coco’ Chanel in 1921.

The last Chanel No. 5 film was directed by Amélie creator Jean-Pierre Jeunet, who teamed up with his former leading lady Audrey Tautou for a retro extravaganza set on the Orient Express. The same year, Tautou starred as Miss Chanel in the feature film Coco Before Chanel.

Preston Waters | Elite. 

Photo Credit: Jason Merritt/Getty Images

Share Tweet
React
Like Us On Facebook
Like Us On Facebook

Preston Waters

Preston Waters is a thinker. He's not your traditional philosophical persona, however, as he leaves no topic untouched. Covering all the bases, from business to women, Preston Waters is the ultimate man's man for Gen-Y.

More In Entertainment

TV Adam Pliskin

Chris Pratt Once Flashed Amy Poehler On The Set Of ‘Parks & Rec’

Chris Pratt is making the publicity rounds promoting his new film “Guardians of the Galaxy.” As such, he stopped by “Late Night with Seth Myers” last night and told a hilarious story about his time on NBC’s “Parks and Recreation.” According to Pratt, in season two of the show, his character Andy shows up to […]

Also On Elite

Life

Wanderers And Dreamers: How Generation-Y Is The Next ‘Lost Generation’

We haven’t been through war, but we’ve been through trauma. We may not have gone through the Great Depression, but we’ve lived (and are living) through a recession. We may not have sat in trenches or seen men blown up by grenades and mine fields, but we’ve seen death, and plenty of despair. It was […]

Entertainment

Gwen Stefani Isn’t Afraid To Share Breastfeeding Photos On Instagram

Instagram has taken a lot of heat as of late for its censorship of the female body. It has especially received some flack for its treatment of breastfeeding mothers. Apparently, Gwen Stefani does not care for Instagram’s draconian censorship rules as she is the most recent celeb to post a photo of herself breastfeeding her […]