Rob Dyrdek just introduced his new line of frozen burritos and he’s supposedly marketing them to stoners.
The MTV star and his cousin Chris “Drama” Pfaff have created a frozen burrito company called Loud Mouth Burritos, which aims to “revolutionize the age-old eating experience by combining Mexicana and Americana flavors under the roof of a tortilla.”
The burritos come in two flavors right now: cheeseburger – stuffed with hamburger meat, cheese, ketchup, and mustard – and pepperoni pizza.
The burritos are only 420 calories each.
The frozen goods are currently being sold at several 24-hour Kum and Go and Maverik convenience stores. The duo is hoping to expand to 10,000 locals by the end of summer.
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