Lifestyle

Smart Billboard Helps You Do The Impossible: Parallel Park Your Car (Video)

by Robert Anthony

How easy was parallel parking on your very first attempt?

For most of us, it took a bit of practice and a whole lot of patience. Fortunately for new drivers, however, parking is getting a whole lot easier as automakers implement parking assistance features into vehicles.

In a recent video uploaded to YouTube by Leo Burnett Germany, the marketing agency worked closely with Fiat to promote the automaker's new parking assistance feature.

Instead of going with a quick instructional video of how it works, the agency decided to do something a bit more creative. A large screen was placed on a wall right in front of an empty parking space.

Digital parking assistants appear on the large screen to help people park using sensors, much like the Fiat.

Check out the video above for a closer look!

Citations: This Billboard Features Digital Parking Helpers (The Visual News)