Nike reaps rewards from the star’s designer shoes. Their product was promoted on the internet, and it went viral. And this insane response happened three days before the sneakers are set to go on sale.
West’s Nike Air Yeezy 2 and the LeBron 9 Galaxy South Beach Elite sneakers will be introduced to the market on limited release. The sneakers feature anaconda-style leather covering the upper, with a pink lining and glow-in-the-dark outsoles. These features sit atop a tennis-style sole, which was borrowed from the Nike Air Tech Challenge II.
The $90,300 selling price has made the pair one of the most expensive shoes ever.