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Entrepreneur Profile: Founders of Jossle

by Aidan Sakiri

Daquan J. Oliver is a junior at Babson College. Born and raised in New Rochelle, Daquan was taught at an early age the value of hard-work (or Josslin') from his single parent mother. Daquan is a serial entrepreneur and a just as active philanthropist. He loves to have fun, but does not hesitate to get down to work when the occasion arises. 

Oluwarotimi Lademo is currently a sophomore at Babson College. He is Nigerian and Dominican, yet can also speak conversational Chinese. When he is not trying to save the world with different social entrepreneurship ventures, you can see him longboarding through campus or reading manga. He wants to be able to travel the world with his degrees in Entrepreneurship and International Business.

Han Kim is one of the Co-Founders of Jossle. He is currently a 3rd year student at Babson College, studying Entrepreneurship and Finance. He is a South Korean native who has lived in Rhode Island most of his life. Among other contributions, Han agreed to join Jossle in order to solidify its financial infrastructure.

Eric Muli is a Junior at Babson College and also the co-founder of another tech start-up Ratifye LLC which is a social consumer review website. Born in Boston, Mass., and raised in both Jamaica and Kenya, Eric is a serial entrepreneur and an avid philanthropist. Eric believes that Jossle has the potential to completely revolutionize the advertising industry as we know it.

What inspired the idea behind Jossle?

Jossle was mainly inspired by 2 things: College kids always need extra money and love free stuff (speaking from experience). Being founders of start-ups with low budgets ourselves, we saw the need for a more effective way of marketing brands that can increase the likelihood of it going viral amongst their target market. We knew we could fill this void with the solution that Jossle offers.

I know the t-shirts are free, but is there an incentive to sign up? Like paid advertising for the students?

The t-shirts are absolutely free to all college students and all that the college students need to do is sign up on our website, www.jossle.org and they will be contacted by our campus reps on how to get their gear. The students will then be paid depending on how many scans each of them receive on their free gear. So, the ultimate incentive here is free shirts and a way to earn money – not too many college students can resist this offer.

What are your plans for Jossle in the future? Where can you see it headed?

As of now, Jossle will be mainly focus on the college market. However, over the coming months we hope to expand our offering to high school students, and eventually to the general public. With time, Jossle may even expand to doing more than just gear, but that's down the line. We’re striving to revolutionize marketing forever. We're all about impact. We ambition to do more than create a successful company: we want to impact the world with our actions and ventures.

If Jossle could work with any artist, company, or person, who would it be?

It would have to be either Mark Cuban or Justin Bieber. Both of these people have been extremely inspirational to the entire Jossle team: Mark for his amazing ability to hustle his way up from nothing to the extremely successful entrepreneur and shark he is today. With Justin, coupled with his amazing business acumen, his ability to sell himself to people of all age groups at such a young age is extremely inspiring. Both of these people embody The New Hustle that Jossle endeavors to create. It's all about striving for more and having true ambition – both of these people represent that.

Elite.