Tiesto continues to use his status as one of the most successful and recognizable DJ’s for good. This time he is teaming up with (RED) to become the face for a global event on World AIDS Day (Dec. 1, 2012)!
Tiesto will be recruiting A-list EDM artists to raise awareness over the elimination and transmission of HIV from mothers to their babies by 2015. Tiesto will release a custom (RED) playlist exclusively through iTunes later this month.
(RED) CEO Deborah Dugan tells Billboard.biz :
“Having Tiesto engage his strong following to help (RED) deliver an AIDS-free generation is a dream true for us. This is just the kind of firepower we need to bring the world’s attention to the fact that we can end AIDS; a notion that was considered virtually impossible a decade ago.”
Source : Billboard
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