Watch The New NGHBRS Video, The First Music Video Shot Entirely On Instagram

Videos
Like Us On Facebook
Like Us On Facebook

It seems that Katy Perry and Dillon Francis are not the only ones using the iPhone in their music videos. NGHBRS have recently released a new video, “Hold Up Girl,” which premiered earlier today on Speakeasy. Utilizing Instagram for most of the video, the group pieced together a lot of their own clips that they had been working on for quite a while.

As drummer Jordan Schneider explains, “It felt like we were solving some strange two-month math equation.” The video itself is really impressive. Just thinking about the amount of time and effort that must have been put into organizing the high number of clips, pictures and messages is daunting. It flows very well and accompanies the lyrics in a way that definitely and clearly conveys its theme. The song itself is also great and shows up NGBRS’s debut LP Twenty One Rooms. Their sound seems to be a cross between The Strokes and The Black Keys among others.

Regardless of their influences, the group brings its own style and and sound to the table, even without the unique kind of video that accompanies the song. They used Schneider’s own iPhone to “scroll through uploaded snippets and recorded the whole thing on his computer.” Seems like a lot of work for a music video, but then again it probably saved them a lot of money and is an amazing example of a DIY project.

Share Tweet
React

Eddie Jacob

Eddie graduated from Colgate University in 2013, after studying International Relations and Political Science. He has lived in the New York area all his life and moved to Manhattan after college. While writing for Elite Daily on a part time basis, Eddie works full-time in the Translation Services Industry in NYC. As a way of fueling his hobby and love for electronic dance music, Eddie is also a freelance photographer and EDM event reviewer. He has contributed to both Elite Daily and Pulse Radio while also working for Bounce Media as an event worker/promoter.

More In Videos

Also On Elite

Humor

I Regret Nothing: Drunk Girl Eats Chips Off New York Train Floor (Video)

There is one thing and one thing only people like to do when they’re drunk beyond belief — no, I don’t mean having regrettable sex with friends or strangers; I’m talking about eating. Eating a pizza, eating chips, eating a sandwich, eating an entire pack of string cheese followed by french fries and grilled cheese. […]

World

Grandma Falls On Her Ass When She Thinks A Shark Is Attacking Her At Aquarium (Video)

When an unsuspecting grandmother visited an interactive aquarium in Washington DC, she had no idea that her grandchildren were about to prank her — by making her think a shark was going to attack. At the International Spy Museum, laughing relatives film grandma interacting with a shark that was actually just a pre-recorded video. The grandmother […]

Dating

Stop Thinking About Love As A Noun And Start Treating It Like A Verb

Love isn’t an easy concept to understand. Love itself is the purest form of energy that connects any two beings, human or other. It’s the embodiment of all that is good and perfect. When we talk about love in the romantic sense, we are basically trying to embody something that is pure and perfect within […]