Why Aroma Is Critical To Making Friends And Influencing People

Why Aroma Is Critical To Making Friends And Influencing People
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When standing on a hot, cramped train, you may have found yourself wishing you couldn’t detect the whiffs of body odour emanating from your fellow passengers. But a new study has suggested that the benefits of lacking this sense are few and far between.  Researchers from the University of Dresden found people born without a sense of smell experience higher social insecurity and are at increased risk from depression.

While around one in five people have trouble with their sense of smell only one in 5,000 are born without it completely.

Rebecca Cagle, 52, from Tennessee, is one such sufferer and says she finds it difficult to relate to others without being able to share the experience of smell.

People will ask me if I like the smell of their perfume or ask me if I can smell something that they are smelling and I cannot relate to what they are talking about,’ Ms Cagle told ABC News.

The team questioned 32 adults with the condition – known as anosmia – about their daily lives, from social relationships to food preferences.

Writing in the open journal PLoS ONE, the scientists said subjects: ‘reported worrying about their own body odour, having problems in interactions with other people and avoided eating with others.’

The participants said they found interacting with colleagues or distant acquaintances most difficult – a problem shared by Ms Cagle.

‘I cannot smell if I have bad breath or body odour,’ she said.

‘It can be offensive, to me and others around me.’

The researchers said: ‘As olfactory cues (a sense of smell) are able to  confer social information about others it is possible that patients have more problems in assessing others, because this channel of communication is closed.’

They added that this could be one reason why the patients had only half of the number of sexual relationships as a group of control participants.

However, the study found no significant difference between the smelling and non-smelling groups in how many relationships they had had and how satisfied they were in them.

The patients with anosmia were also more likely to report having depressive symptoms. The team, led by Ilona Croy, said it wasn’t known what was behind this link. However, they said other studies had suggested the two conditions might affect the same brain networks.

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Preston Waters is a thinker. He's not your traditional philosophical persona, however, as he leaves no topic untouched. Covering all the bases, from business to women, Preston Waters is the ultimate man's man for Gen-Y.

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