Mike’s Hard Lemonade® Announces “Labor Day With A Bear In A Bikini” Sweepstakes

Mike’s Hard Lemonade® Announces “Labor Day With A Bear In A Bikini” Sweepstakes
World
Like Us On Facebook
Like Us On Facebook

Always different, Mike’s Hard Lemonade Co. announced today the launch of their “Labor Day with a Bear in a Bikini” sweepstakes encouraging a little less work and a little more play this summer. Yellow bikinis on bears are the antithesis of working on Labor Day, so the mike’s sweepstakes winner will have the chance to have a real summer Friday and celebrate unconventionally.

The winner of the “Labor Day with a Bear in a Bikini” sweepstakes will let loose in South Beach with their very own 24-hour bear serving as butler, confidante and “wing woman” to ensure a labor-free good time.

Escorted by the mike’s bear in a bikini, the sweepstakes winner and a guest will experience an all-expenses paid ultimate weekend of fun in Miami this Labor Day. From a cabana on the beach to VIP transportation to their favorite spot in town, the bear can make it happen. Always eager to don her yellow bikini to the beach, the mike’s bear is not a fan of spending summer Fridays in the office and can be found expressing her frustrations at www.bearinabikini.com.

“Americans work hard and deserve time off – especially in the summer. We’ve made it our mission to help consumers end their summer differently in a way that only mike’s can,” says Andy Horrow, Chief Marketing Officer, Mike’s Hard Lemonade Co. “And yes, our sweepstakes winner gets to be waited on hand and foot by a bear in a bikini.”

In the heat of all the excitement, mike’s brings the cool with its line of refreshing malt beverages with flavors like lemonade, classic margarita, black cherry, which are now available in beach-ready 12oz. cans. To officially enter the “Labor Day with a Bear in a Bikini” sweepstakes, visit www.bearinabikini.com from July 25 through August 11. The winner will be chosen at random and announced mid-August.

No purchase necessary. To enter, must be 21 years of age or older and a legal resident of The United States (including the District of Columbia) except California. Entry period for the sweepstakes begins at 9:00:01 a.m. Eastern Standard Time (EST) on July 25, 2012 and ends at 11:59:59 p.m. EST on August 11, 2012. Void where prohibited.

About Mike’s Hard Lemonade Co.
Chicago-based Mike’s Hard Lemonade Co. defined the $1.7 billion dollar flavored malt beverage category with the introduction of its ground breaking mike’s hard lemonade® in 1999. Mike’s core product line is comprised of premium malt beverages including mike’s hard lemonade®, mike’s HARDER lemonade®, mike’s HARDER PUNCH®, mike’s classic margarita™ and mike’s® ON THE ROCKS. For more information, visit www.mikeshard.com.

Elite.

Share Tweet
React
Like Us On Facebook
Like Us On Facebook

Anthony Selden

Anthony is a New York-based writer and a graduate of Johnson & Wales University with a passion for exploring the cooler things in life. Always eager to inform, Anthony is the lifestyle editor at Elite Daily and is knowledgeable about pretty much anything within the walls of awesomeness: from the latest Lamborghini, to the most absurd burgers around. He also enjoys spontaneous skateboarding sessions on New York City's Upper East Side. Much like writing, it's what keeps the guy alive.

More In World

World Emily Arata

This Frog Is The New Face Of Grumpy Animals On The Internet (Photos)

The Internet has a famous predilection for animals that look unhappy. If you love crankiness, meet the Black Rain Frog. It was first discovered in 1925. The amphibian, native to South America, can only be described as looking like a grumpy avocado. It’s one species of a large group of rain frogs found across the […]

Also On Elite

Sports

Why Bandwagon Fans Might Just Be The Smartest Fans In Sports

As the start of the NFL’s season creeps ever closer, there’s one group everyone will be on the lookout for: bandwagon fans. When the droves of Seahawks fans, who just learned what “L.O.B.” means last week, or waves of X-team-that-does-surprisingly-well come out of the woodworks, you can expect for them to be publicly and ruthlessly […]

Humor

23 Girly Thoughts Every Guy Has Had But Would Never Admit It

Gender stereotypes are ruining the world and it’s not just the feminists who have a straw to pick about it. Guys are victims just the same, maybe not the same ways women are, but in other ways. Let me explain. There’s a ton of sh*t that girls get to do (though not the type you’re thinking) that […]

World

Incredible Timelapse Vine From Space Is, By Far, The Best One Yet

Astronauts have the best ideas. Reid Wiseman, a NASA astronaut currently stationed on the International Space Station (ISS), posted a vine of his crew releasing the Cygnus cargo carrier, a spacecraft that brings supplies to ISS, from the station’s arm. The resulting video is incredible. The entire curve of the Earth is visible and majestic. […]