Study: Women Spend $104,000 On Clothes In A Lifetime, Still Complain They Have Nothing To Wear
New research has finally confirmed what husbands have suspected for years – that women spend a fortune on clothes and still have nothing to wear.
It may not come as a surprise that women spend an astounding $104,000 on clothes in a lifetime. But despite this rather frightening sum, 60 percent still struggle to find an outfit to wear to work or on a night out with friends.
The recent poll also shows that women purchase roughly 3,109 items over the years including 271 pairs of shoes ($17,314), 185 dresses ($9,529) and 145 bags ($6,708).
In total, the average woman spends $103,345 in a lifetime, research from Sure Women Linen Dry says.
The study of 1,000 adult women also found that 41 percent admitted to changing outfits at least twice per day, re-applying make-up up to five times per day and one in four checking the mirror five times or more every day.
Ten percent admitted to buying at least one item of clothing or accessories every week in the middle of the day, just to avoid a trip home and be able to attend an event straight from work.
And 14 percent claimed to have hidden purchases from their partners.
One in eight (12 percent) admitted to keeping at least one pair of shoes at work to change into for a potential night out.
Julie Spearman, Sure for Women Assistant Brand Manager, told The Mirror: ‘Women never seem to have enough clothes. Many feel the pressure to keep up with ever-changing fashions and this means they’re always buying something new.’
Researchers found that the younger age groups are likely to spend the most in their lifetimes, with those under 25 approaching a total of $160,780.
Those over 55 have been more thrifty and are likely to have spent only $78,681 in the course of their lives.