Trojan Gives Away 10,000 Vibrators Via NYC Hot Dog Carts
Tourists in New York City this week are in for a treat when they try to get a New York classic hot dog on the street. Thanks to Trojan Vibrations, two hot dog carts are giving out 10,000 vibrators this week, according to the New York Times.
The carts, which are marked with the company’s brand, will feature hot dog puns like “relish the moment” and “get your vibes here!”
The pleasure carts will be lined up on Wednesday and Thursday for the largest vibrator giveaway ever scheduled to take place.
According to the press release, “The carts will hit hot spots around Manhattan and will be giving away free Trojan Tri-Phoria (MSRP $39.99) and Trojan Pulse Intimate Massagers (MSRP $29.99) to thousands of New Yorkers seeking a little pleasure pick-me-up.”
The two-day giveaway will begin at 11 am at 6th Avenue at 48th Street.
The Trojan Vibration Facebook page will update the carts’ location throughout both days.
This is just Trojan’s latest advertisement stunt. Last year, Trojan went on a mobile “Vibe truck tour.”
The company spent $10.5 million to advertise its vibrators in 2011, and it has gotten the devices into retailers like Walmart, Walgreens, CVS and Rite Aid, reports the Times.
Sales growth of sexual enhancement devices in drugstores and mass retailers in the last year has increased 23.2 percent from the previous year, the Times notes.