Lingerie Football League Doing Major Re-Branding

Lingerie Football League Doing Major Re-Branding
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The Nation’s fastest growing sports league’, Lingerie Football League (or ‘LFL’) officials have announced there will be a major re-branding campaign.

This could include as much as a name change, uniform and game equipment modification of the league heading into its 4th season in the United States and it prepares to further brand the sport internationally.

The move is rumored to position the brand with a greater focus on the athletics of the sport and its athletes.

I already thought their branding was genius.

via Terez Owens

Photo Credit: Getty Images

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