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Kate Hudson's Fabletics Is Launching Budget Swimwear For Ladies XXS To XXL

Kate Hudson wants to take you to the beach. Well, kind of. Fabletics, the actress and entrepreneur's fitness brand, is finally launching a swim collection. Coming April 12, fans of Hudson's sporty-chic aesthetic will be able to wear her favorite styles on vacation.

That's not the only new launch coming down the pipeline, either. Fabletics, which falls under JustFab's umbrella, will also launch a line of complementary dresses.

“Summer is my favorite season, so it was exciting to create our new dress and swim collections,” Hudson says of the line in a press release. “Our design team also worked hard to perfect the swim styles. They're sexy and stylish, but comfortable to wear, and we have styles for every body type.”

Fabletics, founded in 2013, was designed as a competitor to athletics brands like Lululemon and Nike. The primarily digital service offers customers the chance to subscribe to a sort of clothes-buying membership. A Newbie can purchase her first full ensemble (a top and bottom, or a sweatshirt-bra-shorts combo, in some cases) for $25, after which she'll be billed just under $50 per month for an outfit of choice. Alternatively, users can opt to “skip the month.”

The swimwear pulls inspiration from the tropics, nautical influences and tribal designs.

Fabletics

Fabletics


Every suit is made from recycled fabrics.

Fabletics

Fabletics


They also boast UV protection.

Fabletics

Fabletics


A full bikini set starts at just under $40.

Fabletics

Fabletics


Sizes range from XXS to XXL, so everyone can have their pick of the styles.

Fabletics

Fabletics


If you can't actually be Kate Hudson, you may as well swim like her.

Fabletics

Fabletics


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Emily Arata

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Emily Arata is a Women's Editor raised in the Twin Cities. She graduated from Fordham University in the Bronx and previously wrote for First We Feast. She writes about the unlikely ways in which millennials connect with one another.
Emily Arata is a Women's Editor raised in the Twin Cities. She graduated from Fordham University in the Bronx and previously wrote for First We Feast. She writes about the unlikely ways in which millennials connect with one another.

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