2012 Holiday Sales Decrease

2012 reported it’s slowest national retail sales growth since 2008. The Financial Times reported that according to the MasterCard Advisors SpendingPulse, a service which analyzes yearly retail sales, November and December sales grew a mere 0.7 percent.

A three or four percent increase was predicted. Why such a slight growth? Analysts believe that Hurricane Sandy, the fear of the fiscal cliff and the Newtown massacre distracted consumers from shopping and caused them to spend less this year.

The last two months of a year are most important for retailers, on average accounting for 40 percent of their yearly profits.

Ally | Elite.

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